The Story of Eataly

On January 27, 2007, Oscar Farinetti opened the first Eataly in Torino, Italy, with the idea that it would be much more than a store. He wanted to create a school, a market and a table to gather around: a place to learn about food and, through food, about life.

Fifteen years later, there are over 40 locations across the world, from New York City to Milano to Dubai. Each store follows the original philosophy of being a place where people can eat, shop and learn about good food, and each is completely unique.

Italian producers, chosen on the road

Before Oscar opened Eataly Torino, he traveled across Italy's 20 regions to find the best local producers, following the qualifications of our Slow Food partner for food that is good, clean and fair.

We still work with these producers. They bring you Afeltra's bronze-extruded, air-dried pasta from southern Gragnano and Niasca Portofino's freshly jarred pesto Genovese from northern Liguria.

Local producers make each Eataly unique

The same approach guides every new opening: our team of buyers travels around the area to find the best local producers, like 1871 Dairy in Chicago or Ronnybrook in New York. The mozzarella in Chicago, produced by cows that roam the Illinois countryside, tastes different from that of the Hudson Valley.

Just as our Italian producers unite us, our local producers make us unique.

Eat, shop and learn

Swing by the market for a glass of wine and a bite, then pick up a few tomatoes, a piece of cheese and a loaf of bread for a simple and delicious dinner. You can also learn how those tomatoes were grown, explore the history of an Italian region through its cheese and stop to appreciate the smell of bread baked with our time-honored natural mother yeast.

More than a market, Eataly has become an experience. Just as Oscar had intended, it is a place where you can eat, shop and learn.