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SERRA FIORITA by Birreria

SERRA FIORITA by Birreria

SERRA by Birreria is a seasonal rooftop restaurant located on the 14th floor of Eataly NYC Flatiron. Meaning “greenhouse” in Italian, SERRA changes with the seasons, always offering a fun, themed atmosphere and a rustic menu reflective of the Italian countryside.

And now, spring is in full bloom on the roof! Escape the hustle and bustle of Manhattan to relax at SERRA FIORITA, our “flowering greenhouse” replete with a lush, colorful atmosphere, an extensive Spritz cocktail menu, and vibrant seasonal plates infused with Italian springtime traditions. Book your table to be one of the first to experience it!

BOOK YOUR TABLE HERE, OR CALL 212.937.8910
*For groups larger than 11, please see our private dining options.

HOURS

Sunday–Thursday
11:30 a.m.–10 p.m.

Friday–Saturday
11:30 a.m.–11 p.m.

*Wednesday, June 19
We will be closed all day for a private event during the day, and Serra Summer Fest at night! Looking to dine with us that day? Explore our other five restaurants.

We weren't kidding when we named our 14th-floor restaurant after a greenhouse. Thanks to our retractable roof, we're open rain or shine!

MENUS

Lunch & Dinner Menu
Dessert Menu
Wine, Beer & Cocktail Menu

The atmosphere at Serra Fiorita, the spring "greenhouse" version of Eataly's seasonal rooftop restaurant in NYC

The food at Eataly's Serra Fiorita restaurant on the roof

ABOUT OUR MENU

Inspired by the food and drink of the Italian countryside, SERRA offers a rustic menu that changes with the seasons. Our chefs source the very best ingredients that each season provides us with, working with both artisan Italian producers and local U.S. farms. Staying true to our greenhouse theme, we also grow our very own herbs inside a vertical hydroponic herb farm, thanks to our partnership with Farm.One.

Our newest seasonal menu features plates reflective of Italian springtime traditions, such as basil pesto-topped gnocchi, broccoli rabe burrata, and grilled Lucagina sausages. Large groups won’t want to miss the celebratory porchetta, a Roman-style pork roast served on a beautiful wooden board for the table to share, as well as Prosciutto di Carpegna, a special type of prosciutto made from a specific Italian pig breed of Italy’s central Marche region. As for drinks, SERRA FIORITA boasts an extensive natural wine and Spritz cocktail menu, including the classic Aperol Spritz, plus innovative twists such as a frozen version and a violet liqueur-infusion.

SPRING EVENTS

From live DJs to Spritz cocktail parties, there’s always something happening on the roof. Don’t miss a beat with our upcoming line-up of events!

EXPLORE THE CALENDAR

Spritz cocktails at Serra Fiorita of Eataly NYC Flatiron

Eataly's Serra Fiorita "Greenhouse," an idyllic private dining space Eataly's Serra Fiorita lounge area

PRIVATE DINING & EVENTS

Host a memorable party or dinner under the stars! Semi-private group reservations are available on the roof for 10 to 30 guests prix-fixe menu served either seated family-style or in a standing reception with regional Italian bites. Want more of SERRA by Birreria? Take your event to the next level: the entire rooftop is available for full buyouts of up to 120 seated guests or 175 guests in a standing reception.

Please note that during the weekends, we may only be able to accommodate groups of up to 15 people.

EXPLORE PRIVATE DINING MENUS AND PRICING
Then, tell us more about your event and we'll start planning!